Is your business development model built around these revealing sales statistics? I literally spoke with hundreds of CEOs in North America and Europe throughout 2015 and the majority of these leaders were not satisfied that their people and processes could meet the sales requirements necessary to close enough new business and repeat business based on these sales statistics. Having faced the same reaction from global CEOs for many years, I developed Renaissance Methodology, which helps CEOs build Consistent-Repeatable-Processes (C-R-P) that enable organizations to focus on 2 mission critical tasks on a daily basis;
1. Find and meet a lot more of the exact decision makers who buy their products and services
2. Substantially present better, follow up more timely and close millions more in sales.
How does your business strategize, budget and execute all of your marketing and sales efforts so that these sales statistics do not end up running you out of business? In today’s highly competitive sales environments it is not always the best products and services that win. Getting time and attention from your buying decision makers will make or break you. The only way to effectively get this time and attention is to build C-R-P for touching your buyers the way they want to be touched. If you can touch them in multiple ways then your odds of persuading them is of course greatly increased.
For a few decades I have studied and researched the human elements of selling and have worked with companies ranging from private start-ups to billion dollar publicly traded companies. By scrutinizing the ability of a company to find and meet buyers, I have discovered ways to use these sales statistics to be an ally and not an enemy. By first recognizing these statistics in your own company and then second working with these statistics and not against them, your business development model can be structured to close a lot more sales. With the right business development model of people, processes, tools and capacity your company will have a viable opportunity to double revenues and profits in 12 to 24 months. Considering less than 10% of business leaders can actually achieve such growth, you might want to rethink your own plan and make certain you have accounted for the amount of follow up necessary to survive and grow.
If you are a business leader who runs P&L and is seeking to aggressively grow your organization or integrate acquisitions without loosing sales momentum, then I invite you to speak with C-Level Marketing And Sales Consulting about your goals and obstacles. Our proprietary business development strategies and tactics work with CEOs to customize successful business development models that get more leads and close more business, period.