C-Level marketing and sales consulting has a long and rich history of working with community banks, top 50 US banks and international banks along with select financial service institutions throughout the US.
Talking a big game in the locker room and drawing up fantastic X & O diagrams of what you need to do is one thing. Carrying out the plays on the drawing board in real life is a completely different situation!
We thrive on the opportunities to help community banks, bank-consulting firms, technology firms and select financial services institutions grow their market share. Utilizing our Renaissance business philosophy – R+E+NxAISS(A+N+C)E = $, along with our Modes to Market Analysis and the Theory of Accelerance we developed the past fifteen years, our clients see break through results for winning more profitable business.
C-Level Marketing and Sales Consulting guarantees that you see your drawing board plans (Board plans) manifest in the real world so that profit also manifests on your bottom line.
Serving as trusted adviser to bank CEOs, presidents, Board of Directors, operations and marketing and sales executives, C-Level Marketing and Sales Consulting works to help leaders grow their revenue streams while increasing margins.
Our special emphasis on banking customer experience along with our keen understanding of the customer contact points (especially mobile and face to face) allow us to equate these into mission-critical activities so we can then build specific metrics for each activity. Next the process and people effectiveness goals are designed into KPI’s so that true dashboards can be put in place. The reporting that stems from these types of Renaissance business models impacts the bottom line dramatically.
It takes a unique understanding to diagnose your go to market and operations plan and then blend both together so that the SMART goals and or strategy you seek is actually executed.
Recently we’ve been asked by our friends at American Banker to comment on some important topics in the community banking arena. One topic focused precisely on what customer service means and community banking while the other article focused on the confusing statistics indicating loan growth is increasing but margin income for loan growth has decreased with banks.
Take a look at the sections of the article in which David Rose of C-Level Marketing and Sales Consulting was quoted.
Who Says Small Banks Provide Great Service?
The long-held notion that community banks, by definition, provide exceptional customer service is getting debunked.
Smaller Banks Lending More, Earning Less
Community banks are reporting first-quarter declines in net interest income despite increased lending. Low rates and competition are to blame.