Business Stupidity Is as Business Stupidity Does In business or want to be in business…? Well then, the odds are that you want to do better and make more money. Not so easy though since competition is fierce, customers are busy and resources to grow are scarce. Not to mention that today our life can change on a daily basis. Hell, the world is changing daily. Business is more complicated […]
Yep… Johnny Cash Teaches How to Sell
Yep… Johnny Cash Teaches How to Sell Johnny’s 7 Powerful Lessons for Business Developers (Marketing and Sales People) Here are some powerful bits of wisdom for Business Developers that I stumbled across while listening to “The Man in Black,” Johnny Cash. If you’re thinking this is all from Johnny’s song, Hurt, then you’re wrong (But I do touch upon it, of course). Sure, marketing and selling is painful at times, […]
Winning Big in Business in 2018 and Beyond
Winning Big in Business in 2018 and Beyond It’s the best of times and it’s the worst of times for business in 2018. Competition is fiercer than ever before. The internet has had its playing field leveled more and more each year. Jobs are scarce even though unemployment rates rose in June 2018 to 4.0%. Many people are facing employment insecurity while many others are easily hoping jobs when they […]
Bad Customer Service Empties Your Wallet
Bad Customer Service Empties Your Wallet 7 Tips to Great Service Recently, my family and I were walking in a park with a lot of food vendors. One vendor was selling french fries with choices of toppings ranging from melted cheese to various meat sauces for $10 a serving. Our 4-year-old daughter asked us to buy her just french fries plain. My wife approached the seller with a question, “would you […]
Systems That Crush Competition
Systems That Crush Competition Prevent Exponential Competition From Killing You “Fifteen years of competitive mayhem!” That’s the title of the webinar you might be getting in your inbox soon. As I survey some of the forces flowing through our economy and witness the way in which they affect my clients, I concur with the “competitive mayhem” description. Barring the Great Depression, the Information Age is one of the most […]
3 Powerful Tactics That Motivate Customers to Buy
Three Powerful Tactics That Motivate Customers to Buy It’s difficult to reach your business goals if you don’t have the right materials and/or the information to help it reach the success it’s capable of. In this article, I want to talk mostly to direct sellers, although information in this article can be related to other areas of business and life. In my book Overcoming The 15 Categories of Rejection, I […]
The Real Reason CEOs Hire Operational Management Consultants
The value If you’ve been thinking about hiring an operational management consulting company for one reason or another (and there are many), you’ve probably also thought about addressing the issue in-house. There’s pros and cons to both, but no matter the motive for reaching out to a consultant, here’s the bottom line: consultants achieve business growth. Getting it down to a science There’s a process and strategy to operational management […]
Selling to CEO’s
How to persuade CEOs that your sale is actually their decision! When salespeople are tasked with selling to senior executives, it can cause a failure in their central nervous system. Considering how they should sell to CEOs or chief-level executives, it’s sometimes hard for them to start by remembering that these actually are human beings. Advanced level models, obviously, but still subject to the same types of feelings as the […]
Social Media Tips
5 tips to market yourself as a thought leader on social media Thought leadership never seizes to grow as a Google trend every day, particularly in today’s social media mainstream. Many people, now more than ever, are keen and very adept in their subject matter and can accurately envision trends before they even happen. Thought leaders can be anybody – your C-Suite executives, big influencers in your niche, teammates, or […]
Increasing Business with Brokers for a TPA
Talk to your broker to drive down costs with a third party administrator (TPA) When you leverage your organizational capacity to the hilt, growing your bottom line is far more achievable than when you just add more layers of marketing or sales skills. When you review revenue growth plans, there may also be other opportunities to identify root causes and apply authentic fixes. Many of our clients are businesses […]
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